Mission & Vision
Heritage as a force for
shared progress
What we set out to do, and the world we are working to build.
Our Mission
To position cultural heritage at the heart of global development.
We empower entrepreneurs and creative changemakers to demonstrate how cultural heritage inspires innovation, economic resilience, and social cohesion across G20 nations — advancing the commitments first recognised in the 2023 G20 Leaders' Declaration.
Our Vision
A world where heritage drives sustainable development.
We envision a global network of entrepreneurs who see local traditions and identities not as relics, but as living sources of solutions to modern challenges — connecting nations through shared respect for the past and bold ideas for the future.
What Guides Us
Core Values
Respect for Cultural Heritage
Honouring the diverse histories, traditions, and knowledge systems that shape our communities.
Innovation
Adapting historical wisdom into contemporary innovation to address modern challenges.
Collaboration
Building networks of mutual learning, trust, and shared purpose across borders.
Local Leadership
Empowering entrepreneurs to lead community transformation from the ground up.
Sustainability
Promoting economic, cultural, and environmental resilience through heritage-inspired business models.
Economic Prosperity
Supporting entrepreneurs in ventures that benefit both the entrepreneur and the community.
G20 delegations
Pillars of action
Core values
Annual Communiqué
In Their Words
Cultural heritage is recognised as a transformative driver and enabler of the Sustainable Development Goals.
G20 New Delhi Leaders' Declaration
2023 — the mandate we build on
Showing quote 1 of 3: G20 New Delhi Leaders' Declaration
Help us write the next chapter
We are building a network of Envoys, delegates, investors, and institutional partners who share this mission.
Join the Alliance