About the Alliance
A New Chapter for
Cultural Heritage
The first-of-its-kind global platform activating cultural heritage as a dynamic economic force through the private sector.
Mission
To position cultural heritage at the heart of global development.
We empower entrepreneurs and creative changemakers to demonstrate how cultural heritage inspires innovation, economic resilience, and social cohesion across G20 nations — advancing the commitments first recognized in the 2023 G20 Leaders' Declaration.
Vision
A world where heritage drives sustainable development.
We envision a global network of entrepreneurs who see local traditions and identities not as relics, but as living sources of solutions to modern challenges — connecting nations through shared respect for the past and bold ideas for the future.
The Rationale
The Implementation
Gap
While the 2023 G20 Leaders' Declaration recognized cultural heritage as a “transformative driver” of the SDGs, a critical implementation gap remains.
Current international efforts are largely centred on policy advocacy or monumental preservation. There is no dedicated platform that activates cultural heritage as a dynamic economic asset through the private sector.
The G20 CHEA provides the “micro-engine”: the entrepreneurs, investors, and local experts who turn cultural heritage into jobs and viable business ecosystems.
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G20 member nations
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Pillars of action
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Core values
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G20 Declaration
Our Journey
Building the Alliance
The Recognition
G20 leaders officially recognise cultural heritage as a 'transformative driver' of the Sustainable Development Goals in the New Delhi Declaration — the first formal acknowledgement at this level of its role in global development.
The Founding
At the G20 Young Entrepreneurs' Alliance (YEA) Summit in South Africa, members from G20 countries working in the cultural heritage space see an opportunity. Among the diverse entrepreneurs at YEA, those with a passion for cultural heritage decide to form a dedicated alliance — the G20 CHEA is born.
The Network
The Alliance establishes its headquarters in The Netherlands, with formal registration underway. Building the infrastructure for a truly global cultural heritage entrepreneurs' network across G20 member states.
Structure
Governance & Structure
Global Secretariat
A permanent administrative and strategic coordination body based in The Netherlands, overseeing the Alliance's operations and global partnerships.
National Representatives
Each G20 country designates independent entrepreneurs or organisations to lead national engagement and coordinate their delegation.
Annual Summit
A flagship gathering held alongside the G20 presidency where the Communiqué is presented and partnerships are formed.
Open Membership
Membership open to all cultural heritage entrepreneurs, practitioners, artisans, and creative changemakers committed to the Alliance's mission — ensuring a truly inclusive global network.
Shape the Future of
Cultural Heritage
We are actively building our network of National Leaders, delegates, investors, and institutional partners.
Get Involved